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  • conference 14-18 Sept 2017
  • exhibition 15-19 Sept 2017

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Onsite Promotional Opportunities

Onsite Promotional Opportunities

Be the first thing a visitor sees when they arrive at IBC2017, or catch their eye as they pass through the exhibition.

There are plenty of promotional opportunities available for IBC2017, please contact the Promotions Team to find out more information. 

The onsite promotional opportunities available for 2017 are listed below:

Gold Pass Lounge and Gold Pass Registration

Gold Pass LoungeBranding opportunities in the Gold Pass Lounge mean that you can target your message to this high level decision-making audience. Sponsoring the Gold Pass Lounge will deliver brand presence in front of the industry thought leaders and top management clients. In addition to the Lounge, the Gold Pass registration point is an exclusive check-in desk for all Gold Pass holders.

Rate: £18,000

Click here for sponsor benefits and more information

Contact the IBC Promotions Team

IBC Awards

Awards​IBC are offering a variety of sponsorship packages for the IBC Awards, giving you the opportunity to make sure your brand is noticed by the biggest names in the industry when they all come together for the unmissable awards ceremony on the Sunday Night of IBC. With sponsor benefits ranging from speaking opportunities at the ceremony itself to multiple branding options across the party or ceremony this is your chance to propel your company onto the international stage. 

There are three sponsorship packages available:

  • IBC Awards Platinum Sponsor
    Rate: £15,000
  • IBC Awards Category Sponsor
    Rate: £5,000
  • IBC Awards Party Sponsor
    Rate: £5,000


View the best from the IBC2016 Awards on IBC TV VOD

Click here for sponsor benefits and more information

Contact the IBC Promotions Team

IBC Publication Bins

Literature BinsWith 20 locations throughout the main traffic areas of the exhibition these high profile IBC distribution bins are used time and time again by the visitors to obtain their copies of the IBC Exhibition Catalogue, IBC @ a Glance and the IBC Floor Plan.

Get in front of the 55,000 attendees with a large strip panel across all 20 positions around IBC.

Rate: £8,000

Contact the IBC Promotions Team

Info Channel

Info ChannelIBC’s large-screen digital signage system is positioned all around the RAI, updating thousands of visitors with regular broadcasts every day. Your commercial segment can include your company logo, stand number and information on your products and services. Commercials will be shown at least 10 times a day.

Rate: £2,000 per 20 second commercial

Contact the IBC Promotions Team

Information Points and Map

Information PointThousands of attendees visit these points so be the first to reach them with your logo and message in a large headline strip banner. Situated at all the main entrances, the IBC information points list the names of all exhibiting companies with a map showing the location of all stands.

Rate: £11,000

Contact the IBC Promotions Team

Literature Bags

Literature BagsThe literature bags are practical for IBC attendees who have an abundance of literature and giveaways. Make sure your company logo is advertised wherever they go! The sole sponsor will be asked to print the IBC logo with reference to IBC2017 on a 50mm tagline across the bottom of both sides of the bags.

Rate: £6,500 per main entrance

Sponsors are to print and supply their own promotional bags for delivery to the RAI.

Click here for sponsor benefits and more information​

Contact the IBC Promotions Team

Media Centre

Media CentreThe IBC Media centre is reserved exclusively for journalists and offers a space where they can research, interview and write their stories. Place your company message and logo in front of this influential group of visitors by sponsoring the room and refreshments.

Sponsorship of the room includes:

  • logo on entrance sign and all directional signage
  • logo above the Press desk
  • sponsorship of WiFi in the room with logo on the WiFi cards

Rate: £8,000

Contact the IBC Promotions Team

Outdoor Digital Signage

Electronic ScreensVideo is everything at IBC so upgrade your onsite marketing campaign and use an eye-catching and informative commercial on our impressively large LED screens located around the three key main entrances at IBC2017.

Become an exclusive screen sponsor or purchase an outdoor video commercial to make sure that your company is one of the very few exhibitors who benefit from getting their message and branding across in an attractive animated format.


Exclusive screen sponsor: £16,000

Outdoor video commercial: £3,000 per 30 second commercial

Click here for sponsor benefits and more information

Contact the IBC Promotions Team

Visitor Registration Onsite and Online

Visitor RegistrationWith over 150,000 individual on line page hits annually and over 55,000 attendees to IBC this exclusive sponsorship opportunity provides the ideal marketing platform to influence these industry professionals before, during and after this world renowned event.

As with all high impact promotional items this opportunity can be tailored to your marketing requirements.

Rate: £20,000

Click here for sponsor benefits and more information

Contact the IBC Promotions Team


WiFiPlace your organisation at the centre of the Ruby Lounge and Forum Lounge which offers complimentary wifi access to all attendees. This very busy part of the conference area will be branded with your logo and gives you an excellent platform for prominent advertising and communication. 

Rate: £5,000

Contact the IBC Promotions Team


IBC Technical Supporters

  • IBC is the only exhibition we attend. It’s very important for those in the broadcasting industry.
    Jochen Albrecht
    CTO - Albrecht Electronic
  • IBC is the exhibition that gives us the most exposure in the broadcasting industry. The exhibition is a really special show and is close to everyone’s hearts. It’s a good place to meet and get to know the industry. It gets better every year and has got a great vibe.
    Anoushka Farouk
    Marketing Manager - TSL
  • IBC is not about quantity it’s about quality. Conversations we have are enlightening in every sense. Everyone is here to do business.
    Robert Lisman
    Director of Marketing - Primestream
  • The greatest thing about IBC is that it provides the facilities to network with industry professionals whilst getting great knowledge on new technology.
    Gina Canzano
    Technical Support Engineer - BW Broadcast


Learn More About IBC2017