2014 will be a banner year for sport spectaculars. The FIFA World Cup in Brazil, the Winter Olympics in Sochi, and the Commonwealth Games in Glasgow are just a few tentpole events that will ensure a memorable year for sport fans and sports broadcasters. Audiences demand ever-greater immersion in sports action and broadcasters are responding with an arsenal of augmented coverage, including second screen content, 3D and Ultra High Definition video, and heaps of stats and data (including goal-line technology now at the World Cup).
Sport is usually at the cutting edge of tv, with sport coverage leading the way technically for other areas of broadcast. The entire broadcast industry has been shaken by the digital revolution and the challenge of holding on to audiences with the promise of greater immersion and ever more spectacular content. Come see how sports broadcasters are turning large-scale sporting events into multi-week ultra-immersive experiences that reach a global viewership.
Produced by media journalist, Neal Romanek, the session will feature discussion by a panel of broadcasters and tech experts, including speakers from Sky and HBS, who will shed light on the innovations and challenges in putting on sport broadcasting's biggest events and how they plan to excite and engage some of the biggest audiences in television