Conference Session

Innovation Arena Format:
Timing: half day - two sessions with a networking break

The IBC Innovation Arena is a new feature to IBC2009 that opens doors for smaller companies to showcase exciting new content, services, applications and products and demonstrate clever ways of solving problems and projects at the leading edge of new industry trends. 12 start-up companies will present in ‘elevator pitch style’ with Q&A to follow.

This is a prime opportunity for investors and industry innovators to get a first glance at emerging new technology from small start up companies working in the world of media and broadcasting. There will be special focus on Innovations in the creation, management, delivery and monetisation of rich content.

Categories of Innovations being showcased and judged (Dragon’s Den style):

Four categories:
1. Consumer Oriented Innovation – simple, easy to understand and practical solutions that improve the content delivery experience for consumers by heightening the desire, improving the delivery and/or enhancing the delight derived in personal consumption of rich media.

Innovators in the above category are:

Nick Bell, Co-founder, Quick.tv, UNITED KINDOM
Frank Kelcz, Board Director, ShoZu, UNITED KINDOM
Erro Verschoor, CEO, FLMedia, THE NETHERLANDS

WINNER: ShoZu

2. Agents of Change – new technology, services or commercial structures that make a positive change to monetisation methods associated with speeding creative, desirable rich content to appreciative audiences.

Innovators in the above category are:
Danny Peled, CEO and CoFounder, GooMe, ISRAEL
Mark Perry, CEO, Oregan Networks, UNITED KINGDOM
Mark Hardwick, CEO, Ymogen Limited, UNITED KINGDOM

WINNER: Ymogen Limited

3. Technology to the Rescue – ‘behind the scenes’ products and technologies that enhance, reduce cost or smooth the creation, management or delivery of rich content, or innovations that help speed to market or broaden distribution options

Innovators in the above category are:
Nicholas Ng, Managing Consultant, NewMedia Solutions Pte Ltd, SINGAPORE
Donald Brittain, CEO, Instant Effects, UK
Bill Scanlon, CEO, Far Blue Images, UK

WINNER: Instant Effects

4. Innovation for Tomorrow – new innovations that will shape the future of content creation and delivery, or alter the definition of content itself, ranging from completely new ways of doing things to innovative applications of emerging capabilities that have not yet been fully applied to the Infotainment world.

Innovators in the above category are:
David Lock, Director of Operations in Europe, Vuzix, USA
Thomas Alt, CEO, Metaio, GERMANY
Sorosh Tavakoli, Founder and CEO, Videoplaza, SWEDEN

WINNER: Metaio

Session introduction and Lead Judge:
Shawn DuBravac, Economist and Director of Research, CEA, U S A

Judges:
Ben Keen, Chief Analyst, Screendigest, UNITED KINGDOM
Angel Gambino, Social Entrepreneur, UNITED KINGDOM
Kurt Sillén, Vice President - Ericsson Mobility World, Ericsson AB, SWEDEN
Simon Cornwell , Partner, Amadeus Capital Partners Limited, UNITED KINGDOM
Richard Doherty, Research Director, The Envisioneering Group, U S A
Anuraj Gambhir, Head of Multimedia Strategy & Innovation, Ericsson, INDIA
Falk Müller-Veerse , Managing Partner , Cartagena Capital GmbH, GERMANY
Ger Baron, Amsterdam Innovation Motor, THE NETHERLANDS
Lim Chin Siang, Director, Media Development Authority, SINGAPORE

Format for company presentations:
Shortlisted entrants are each given five minutes to pitch and then field questions about their business proposition. Basically, a five minute ‘elevator pitch’ followed by Q&A with the judging panel (‘dragons’) and session attendees. 10 minutes per company total.
It is expected that the CEO of the company will make the presentation and field question from the panel of judges. Commercial, business and technical questions will be asked.
A winner will be picked in each of the four different categories and presented with an “I Caught Their Eye” certificate.

Benefits to companies presenting:
Pre-show articles in The IBC Daily - the official newspaper of IBC - and on the IBC website
A table top to display the innovation during the show
A Business Card Booklet of Innovation Arena participants
IBC TV news coverage highlighting the Innovation Arena
Ongoing promotion via IBC e-updates and website
Post-show PR sent to journalists and final e-update to IBC registrants
Extensive coverage in the 7th edition of the IBC Daily –a Conference special edition

For more information, please contact: conference@ibc.org

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