Jean-Luc Vernhet

Jean-Luc VERNHET joined Ina (Institut National de l’Audiovisuel) in 2000 to become a member of the Board of Directors. In charge of Marketing and Sales, he is responsible for developing the licensing of archives worldwide to a large number of producers, broadcasters, home video publishers and communication agencies.

Joining Ina at the beginning of the digital turnaround, he contributed in developing and launching in 2004 “Inamediapro”, the world’s largest online Archives Library to date, the first “webtool” designed for film researchers and TV producers.

In 2007, Ina opened part of its collection to the general public on its website. To date more than 100 000 documents are proposed most of them free of charge for screening. The site proposes also VOD and DVOD services. 

Last June, with the second version of www.ina.fr , a more friendly,  2.0 version brought many new possibilities and, as one of the highlights of this new site, a unique collection of  200 000 TV adverts since its start on TV, in 1968. Another way to give value and sharte memories…

Graduated in Marketing and Communication, Jean-Luc Vernhet developed most of his previous career with positions in marketing, marketing research and marketing information Systems for various consumers’ goods companies