Conference Session

Display Conference Session by:

Click on a speaker's name to access their biography.
Who pays? Winners and losers in the new economy
Conference Streams
  • The Business of Broadcasting
    Date/Time: 10 Sep 2009
    14:15-15:45
    Chair: William Cooper
    Founder and Chief Executive
    informitv
    UNITED KINGDOM
    Speakers
  		• Tom Morrod, Senior Analyst, Screen Digest
  		• Gerry O'Sullivan, Director of Strategic Product Development, BSkyB, UNITED KINGDOM
  		• Ed Shedd, Head, UK Media Practice, Deloitte , UNITED KINGDOM

    Session Details

    Whether directly through subscription, rental or retail, or indirectly through taxation, licensing, sponsorship, advertising or through associated products and services, we have to pay for programming one way or another. Recent trends are towards paying more directly, but much of what we watch is still supported by advertising revenue or licence fees.

    How will we end up paying for our information and entertainment and who will be the winners and losers? How can traditional media companies embrace new forms of digital media distribution without disrupting their existing revenues? This session explores trends in traditional television revenue streams and associated business models in the context of the changing digital media landscape.


    Back to Programme


    		•