Thought Leadership
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Thought Leadership
Is content still King for the Gen Z audience?
With SVOD set to be the biggest media story of 2019, Brave Bison CEO and IBC Content Steering Group chair Claire Hungate asks if linear broadcasters have overlooked innovation and ignored their audiences.
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Thought Leadership
CES 2020: Goldmines or Gimmicks?
Futurist Amelia Kallman reports from CES 2020 on the good, the bad, and the strange.
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Thought Leadership
Understanding immersive realities
VR offers additional experiences and immersion, but the technology should not be used just for the sake of presenting content in VR, writes BBC R&D’s Alia Sheikh.
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Thought Leadership
Enhancing content personalisation and confronting ‘viewer churn’
AI-driven content personalisation and interactivity for OTT are among the trends to be occupying the attention of Oleg Gubin, R&D director of software development company Oxagile.
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Thought Leadership
Broadcast and media technology market in Europe
Europe’s Pay-TV market is fragmented, but it continues to be the most common way of receiving TV, according to an IABM snapshot of the market.
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Thought Leadership
Is this the end of broadcast?
IBC2019: Consumers have a wide range of services available to them, from traditional providers of broadcast services over-the-air, cable, satellite or IPTV, as well as via internet distributed services on all types of devices beyond the TV screen. Ian Nock considers what impact this will have.
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Thought Leadership
How AI can reshape TV
The ‘Netflix Effect’ is in full swing, with billions of people binge-watching programmes on-demand, says Media Distillery product owner Martin Prins.
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Thought Leadership
A new dimension for home content management
Personalised in-home entertainment is redefining the TV experience, says Telekom Slovenije head of NEO Development Bine Lebeničnik.
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Thought Leadership
The emergent reality of the connected home
Incorporating video and collaboration could bring TV to the centre of the connected home, says Quobis CEO Elias Pérez-Carrera.
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Thought Leadership
Real-time engagement is a game-changer for all industries
In this new era of communications, customers and users want deeper, more interactive and collaborative experiences, as well as reliable, high-quality voice and video, says Agora.io chief operating officer Reggie Yativ.
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Thought Leadership
Old rivals become new frenemies
Rival broadcasters are forming new alliances as they look to compete with streaming services.
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Thought Leadership
Devices alone don’t make for great media experiences
Audiences are growing more and more technologically savvy. Not only that, they are getting even more immersed in new ways they can improve their media needs, demanding new experiences and that their expectations be challenged, writes WeTek Chief Executive Hugo Condesa.
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Thought Leadership
Android TV: Challenges in recommendation and targeted advertising
TV operators that can evolve into providers of new age content, not only with new technologies but also with fundamental different business models, will remain primary content providers, writes Beenius Chief Executive Filip Remškar.
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Thought Leadership
Driving positive change in the media industry
Women are drastically underrepresented in the media, entertainment and technology sector, with women in leadership roles still the exception and not the norm. IBC wants to help change that, writes IBC Council Chair Naomi Climer.
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Thought Leadership
Set top box: An exciting possibility on the horizon
The set top box can be at the forefront of the fast-emerging desire for a very smart home, asserts L&T Technology Services Chief Technology Officer Ashish Khushu.
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Thought Leadership
Viewers have more control than ever before
We don’t have to cast our minds back very far to recall a time when, if you didn’t like what you were watching on television, you had two choices: turn it over or turn it off, reflects Michael Crimp.
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Thought Leadership
VoD remains central and disruptive technologies will dominate
2018 is set to be an important year for the broadcast industry, with continually shifting audience habits, the battle for viewers’ attention intensifying, and emerging technologies becoming more mainstream, writes Tom Williams.
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Thought Leadership
Powering the US Open with artificial intelligence
Laney Lewis, AI Video Technology, IBM Cloud Video, explores the impacts of IBM Watson on US Open 2017 highlights.
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Thought Leadership
Why streaming video will drive the next internet revolution
While the internet seems young compared to other essential inventions - like the plough - it’s revolutionised virtually everything we know.
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Thought Leadership
Artificial intelligence isn't a panacea - you need a solid roadmap
The media and entertainment (M&E) industry is facing multiple forces of change - heightening customer expectations, influence of social media, rapid adoption of connected devices and new distribution platforms and exponential growth in content and data.