All Big Data Analytics articles – Page 3
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Executive InterviewsMichelle Munson: interoperability is critical
Michelle Munson is that very rare breed: CEO of a major company who not only understands the product, she actually invented it.
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Technical PapersLeveraging cloud-based predictive analytics to strengthen audience engagement
An abundance of technical advancements has expanded the range of options for media consumers.
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VideoAre consumers really deserting linear television?
Linear TV can still deliver large audiences, particularly when it comes to sporting and other major events, but new options for delivering content provide better opportunities for collecting and analysing viewer data.
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Thought LeadershipOverhauling the consumer experience using data analytics
New data-driven experiences present a golden opportunity to shape the next generation of TV, declares Per Borgklint, SVP, Chief Innovation Officer and Head of Business Unit Media, Ericsson.
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Executive InterviewsVirgin Media's CMO on keeping up with changing viewing habits
It’s a tough world out there, and not just for traditional media service providers battling against OTT disrupters. The average consumer of TV – or perhaps it’s best to say ‘video content’ – can be forgiven for feeling overwhelmed by the multiplicity of choice.
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Executive InterviewsBroadcasters and telcos must work together, says Delport
Are traditional brands acting fast enough to compete with Google, Facebook and other big digital players? Dominique Delport thinks not.
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Executive InterviewsFabrice Mollier: Access all areas advertising
TF1 may not dominate the French TV industry as it once did, but that isn’t stopping it adopting innovative new ways of advertising, and the approach seems to be working.
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Industry TrendsHow to create shareable content for social media
Audience analytics are driving content creators to manipulate content to suit relevant audiences across various social media platforms.
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Executive InterviewsGidon Katz: Sending TV over the top
Positioning itself as a mainstream pay-TV offering means Now TV has some specific demands, but customer retention remains the biggest challenge.
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Technical PapersThe human sensing revolution
In the last decade we witness a proliferation of devices with advanced sensing capabilities that measure motion, orientation, various environmental conditions, and most recently – human sensing.
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Technical PapersVideo clarity: High speed data mining for video
Video feature extraction is not new; there is a long-standing interest among technologists and media industry stakeholders from the 1990s onward in ‘automated content analysis’.
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Technical PapersRAI Active News: Integrating knowledge in the newsrooms
The exponential growth of digital resources availability is enabling new forms of content creation, sharing, and delivery.
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Technical PapersTV Insights – Application of Big Data to television
The advent of the Internet and the resulting volume of data that needs to be managed, stored, and analysed led to the emergence of modern day Big Data technologies.
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Technical PapersBecoming a data-driven broadcaster and delivering a unified and personalised broadcast user experience
With the new distribution opportunities offered by hybrid technologies and standards (HbbTV [1] and RadioDNS [2]), broadcasters’ new challenge is to provide the right content on the right device at the right time to the right people.
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