All Cloud articles – Page 11
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Industry TrendsFrom post to playout: Advances in the cloud
From playout to post, the cloud is upending business models – but the most quantum leap is still to come.
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Executive InterviewsInterview: Jennifer Cooper, Microsoft
For Microsoft’s Jennifer Cooper, delivering more revealing audience intelligence is crucial to satisfying the company’s huge client base.
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Executive InterviewsWhy TVT bought Amsterdam playout business DMC
Chief Executive Ian Brotherston explains what the DMC deal means for TVT
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WhitepaperWhitepaper: Planning your Media Enterprise journey to the Cloud
This whitepaper will help you understand and plan for migrating your media workflows to the cloud.
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Industry TrendsSmall is beautiful: the increasing importance of microservices
Broadcasters and media organisations’ desire for greater agility to launch new channels and platforms has fuelled demand for pay-by-the-minute services.
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Technical PapersLeveraging cloud-based predictive analytics to strengthen audience engagement
An abundance of technical advancements has expanded the range of options for media consumers.
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Industry TrendsNAB 2017: Avid makes move to the cloud
Avid kicked off NAB with a customer and press event that focused on the company’s roll out of cloud-based apps and services.
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Industry TrendsMoving production to the cloud
The immediate barriers to unfettered production in the cloud are bandwidth, the compression required to shrink bit rates, transport, discovery and security.
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WhitepaperWhitepaper: Virtualising your Playout Operations: A Reality Check
Virtualisation can offer many benefits for a playout centre. But consider carefully all of the factors before making a decision to move forward.
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VideoIntroducing Sony's focus on image, IP and workflow
Olivier Bovis, Head of Media Solutions at Sony Professional, highlights what he sees as the most important technology for the industry now and in the future.
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VideoHow to develop a video infrastructure for the Web
Stefan Lederer, CEO, bitmovin, offers an overview of the video infrastructure for the web and advises on how to set up and deploy cutting-edge OTT services for all platforms and all use cases in the cloud.
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VideoMicrosoft WW MD Media, Tony Emerson: The Cloud is now suitable for most of the supply chain
Tony Emerson, Worldwide MD, Media & Cable, Microsoft, reminisces about the 2016 Rio Olympics which utilised Microsoft Cloud solutions.
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VideoInnovation and agility are key for media companies to develop
Janet Snowdon, Director Media and Entertainment Industry Solutions at IBM, highlights a number of key challenges facing the industry as consumers look for more ways to engage with content.
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WhitepaperWhitepaper: Virtual video transcoding in the cloud
Real applications illustrate the benefits of an accelerated video cloud, which leverages open source technologies & standard servers.
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Thought LeadershipThe transformative power of video in the cloud
Never before has it been so easy to stand up an OTT service, from the simplest workflow to the most complex, says Matt Smith of Anvato.
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Thought LeadershipTime to put your trust in the cloud
Engineers may prefer the safety of working with trusted vendors but now is the time to put your faith in the cloud, explains Mark Harrison, Managing Director, Digital Production Partnership.
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Thought LeadershipContent rights and consumer choice converge in complex sophisticated workflows
Using content without rights can lead to legal action, but not making it available where you do have the rights is a waste of investment, says Paul Wilkins, director of solutions and marketing, TMD.
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Thought LeadershipWhat 'Software Defined' really means for broadcasters
The Software Defined Age is upon us but what does that actually mean in practice? George Boath, Director of Channel Marketing, Vantage and Lightspeed products, Telestream explains.
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Thought LeadershipScale, performance and cost, thinking differently about the cloud
If you want the values and benefits that the cloud can actually bring, your approach to thinking about it has to change, argues Greg Hoskin, managing director, EMEA and APAC, Signiant.
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Executive InterviewsIBM: Co-existence with OTT and rethinking the traditional media value chain
Broadcast TV as we know it has gone; for traditional organisations, this means digital reinvention that places the customer experience at its core is necessary.
