IBC2017: Engagement has supplanted reach as the ultimate measure of brand and campaign value, or has it? Experts discuss live sports content opportunities.
IBC365’s Alana Foster outlines her expected trends and anticipations for Mobile World Congress 2019.
Experts at the cutting edge of esports explore opportunity within the market, including content evolution and brand partnerships, whilst keeping a close eye on governance and regulation.
Demystifying the hype around 5G, experts discuss the promise and expectations of ultra high-speed mobile connectivity and its potential for the media and entertainment sector.