Growing your audience: More is not enough

2018-09-25T13:52:00+01:00

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Read technical papers from Viaccess-Orca, Ruwido and NHK and watch their IBC2018 Tech Talks presentations for insights into the use of AI for navigation, changing viewer behaviour and the bridging of broadcast and internet services.

What impact will evolving consumption patterns have on interactivity and viewer engagement? Watch the IBC2018 Tech Talks session and read the technical papers at the heart of the presentations:

Download the technical papers:

Implementing AI-aided content distribution strategies in the GDPR era by Viaccess-Orca, France
The future of media consumption: Results from a comparative study of consumer behaviour changes in the living room by Ruwido, Austria
User-centric companion screen architecture for improving accessibility of broadcast services by NHK, Japan

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