Tony Emerson: The Cloud is now suitable for most of the supply chain
Tony Emerson, Worldwide MD, Media & Cable, Microsoft, reminisces about the 2016 Rio Olympics which utilised Microsoft Cloud solutions.
Microsoft ran data services for the Rio Olympics Organisation as well as streaming 6,500 hours of content with NBC and thousands of hours with other broadcasters. Find out how the huge project ran without a hitch.
In this second part of an IBC365 focus on becoming cloud - and micro services - native, we follow on from what vendors Grass Valley and Avid said in part one, and look to the umbrella under which all broadcasters gather to resolve the great technology issues – the European Broadcast Union (EBU).
There was a social media meltdown early in the World Cup as Australian fans damned an OTT service provider for failing to adequately stream matches. So how should OTT providers ensure that streaming of high-demand live events keeps the fans happy?
Programmers have taught AI platform IBM Watson to learn the meaning behind expressions, fan reaction and body language, allowing Wimbledon to get highlights from Centre Court online faster than ever before.
Viewer demand for multiplatform content delivery looks set to continue to grow with 56.9% of respondents in the second annual Avid Customer Association (ACA) vote agreeing that the trend will continue to dominate the industry.
Disney launches its own OTT service next year into a market where Netflix has spent its way to the top. Will Disney’s offer be too little too late to catch up? Or is there room for another big OTT player?
IBC is run by the industry, for the industry. Six leading international bodies are the partners behind IBC, representing both exhibitors and visitors. Their insights ensure that the annual convention is always relevant, comprehensive and timely. It is with their support that IBC remains the leading international forum for everyone involved in content creation, management and delivery.