IBC Showcase: This whitepaper explores how thematic OTT services stack up and how they can compete in a world of giants.
As the likes of Netflix, UFC, Disney, and other big brands move towards full vertical integration, space has opened up for thematic services addressing a content market that has an audience but doesn’t necessarily have the distribution channels for mass audience reach. As the conversation and interest around thematic OTT services increases, Magine Pro explores the rise of thematic services, including the opportunities and challenges they face.
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