All supply articles

  • Making sense of change in MediaTech
    Video

    Making sense of change in MediaTech

    2022-09-21T10:49:00Z

    IBC2022: In this session, we will reflect on the key trends in MediaTech identified by IABM research with a panel of executives from the supply-side of the business. In 2022, the outbreak of conflict has triggered some trends reminiscent of the past, including scarcity, inflation, and a reckoning for digital ...