Global Markets

IBC2018 Arndt Benninghoff MTGx- D5.CMT_6527

MTGx calls for brands to play eSports

2018-09-17T13:32:00+01:00By David Wood

IBC2018: Advertisers as well as TV and the sports production industry should wake up to the huge potential of eSports says MTGx CEO Arnd Benninghoff.

IBC2018 RAI

APAC and MENA: Huge complications, but opportunities

2018-09-17T13:12:00+01:00By

IBC2018: India has eight versions of Big Brother, while young people are abandoning conventional TV in the Middle East… The challenges of operating in the Asia Pacific and Middle East markets were laid bare in two IBC panels.

IBC2018 Neal Mohan YouTube

YouTube’s Mohan: ‘New EU directive is anti-creator’

2018-09-15T07:33:00+01:00By

IBC2018: The Chief Product Officer of YouTube, Neil Mohan, tells IBC audience that European Union’s recently approved Copyright Directive will “impact the creative ecosystem.”

Amsterdam canal

Amsterdam: The home of media, tech and startup success

2018-09-11T13:36:00+01:00Brought to you by City of Amsterdam

Amsterdam has always been a thriving business and tech hub, home to innovative startups and scale-ups, creative agencies, multinationals and international tech tycoons that have chosen the city as their European headquarters.

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IABM releases Broadcast & Media Strategic Analysis report

2018-09-11T11:07:00+01:00By

The IABM has released an analysis report ahead of IBC2018, highlighting the key trends and drivers of financial and technological change.

Martin Stewart

Targeting growth in MENA

2018-09-07T09:36:00+01:00By Tim Dams

Industry veteran Martin Stewart has a wealth of experience in competitive markets, but the Chief Executive of OSN needs to draw on all his resources to tackle the challenges that face the big media players of the Middle East and North Africa.

EriK Huggers keynote 2017

Crunch year for European content

2018-09-06T13:26:00+01:00By Lorcan Archer

Ahead of the IBC Leader’s Forum, Erik Huggers is ringing the alarm bell over the need for European broadcasters to rapidly build aggregated online offerings.

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Branding: What's in a name?

2018-08-31T11:06:00+01:00By

Is ditching a legacy brand name a good idea – and, if so, how should you go about successfully rebranding a company?

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Comment: What does the future hold for Facebook?

2018-08-28T14:27:00+01:00By

Facebook isn’t here to make friends. It’s here to make money, comments Amelia Kallman.

The Street Dance Of China.Source Youku 3x2

BAT vs FAANG: The battle for digital dominance

2018-08-21T10:45:00+01:00By Andy Fry

Can China’s fast-growing and deep-pocketed BAT – Baidu, Alibaba and Tencent – compete effectively in the international arena with the likes of FAANG – Facebook, Apple, Amazon, Netflix and Google?

diversity cartoon large size people index

How media and broadcast can encourage diversity

2018-08-10T11:07:00+01:00By

Gender diversity remains a vital issue across the media, entertainment and technology industry. During this IBC365 discussion, awareness and accountability were highlighted as important elements to drive change.

EU and UK flags in Brussels credit shutterstockcom

Brexit: Media industry concerns

2018-08-02T06:00:00+01:00By

With the deadline to Brexit fast approaching, IBC365 asks leading media executives about the big issues they want government to resolve.

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