IBC365 Tutorial highlight: Media consultant Nicky Goldberg demonstrates how to kickstart a successful innovation project by getting close to your users from the very beginning.
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Why YouTube can be a sizeable monetisation platform
IBC365 Tutorial highlight: Shaun Keeble, VP of Digital at Banijay Rights, breaks down some of the reasons why YouTube can be an important monetisation platform.
How CMMF improves player performance
IBC365 Tutorial highlight: Jason Cloud, Senior Researcher at Dolby Laboratories, explores how Coded Multi-source Media Format (CMMF) is transforming the way media players download and deliver content.
Fast channels: Building on the opportunity of local markets
IBC365 Tutorial highlight: Shaun Keeble, VP of Digital at Banijay Rights, emphasises the ongoing opportunities in launching FAST channels, whether on a global or local scale.
Why expand your IP into games?
IBC365 Tutorial highlight: Paula Crickard, CEO of Atelier 11, explains how gaming can extend audience engagement and unlock new opportunities for film and TV IP.
Measuring the value of the TV homepage
IBC365 Tutorial highlight: Ben Keen, Advisor at Looper Insights, explores whether legacy metrics for CTV are outdated.
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