Major economies are leading the development of Latin America’s media market, but many countries in the region lack the infrastructure and resources to develop their broadcast industries, according to an IABM report.
With their millions of young followers, online stars and influencers are increasingly being booked by traditional media in an effort to boost ratings and attract crucial 16-34-year-old audiences. But do their millions of followers really translate into millions more viewers for TV?
Supercar Blondie, an influencer with over 500K subscribers on YouTube and 2.2m followers on Instagram, specialises in driving and reviewing rare and unique cars.
With the number of programmes, platforms and services that need to be accommodated growing all the time, developers of studio control systems need to ensure that this does not translate into ever-increasing operator complexity.
IBC365 asks why balance is better? Industry experts point to organisational performance, problem-solving and creativity as imperative to dynamic teams.