This tour will guide you through the efficient management and preparation of completed content ready for delivery, including ingest, WC, localisation, compliance, transcode and transform, packaging, storage, MAM, cloud, workflow orchestration and audio/sound.
Thursday 10th September, 4pm-6pm (BST)
Led by Ralph Cochrane, a chartered engineer and Fellow of the Royal Society of Arts, this programme is designed for executives working in content management who want to learn more efficient ways of managing and preparing content.
Ralph Cochrane is the founder of production agency CreativeGrid.com and co-founder of Event.Video, the leading business to business virtual event agent. An Anglo-Irish producer / director, he’s a self-confessed digital nomad, having worked in over 20 countries last year, giving him a global view of broadcast, internet and mobile technologies.
Ralph pioneered crowdsourcing content for major brands, including three Super Bowl advertisements and a national TV campaign for Coca-Cola, as well as working with clients including the United Nations, Champions League Soccer and Jameson Whiskey before setting up his own production company.
A chartered engineer and Fellow of the Royal Society of Arts, he is also a regular host of the YouTube channel “In Focus,” discussing the latest production technology.