Video software provider Synamedia and MENA-based entertainment network OSN Group announced the launch of a connected TV (CTV) advertising proposition underpinned by Synamedia Iris that aims to set a new standard for targeted advertising across linear broadcast channels.
The new offering is designed to enable advertisers to use OSNtv’s premium platform, said to attract highly engaged, brand-conscious audiences, delivering ads alongside high-quality content that enhances brand perception...
You are not signed in
Only registered users can read the rest of this article.
Blackmagic Design unleashes a wave of technologies
In the lead-up to NAB 2026, Blackmagic Design has revealed a slate of new production technologies.
Avid and Google Cloud partner to bring agentic AI for media production
Avid and Google Cloud have signed a multi-year strategic partnership to embed Google’s Gemini models and Vertex AI directly into Avid’s solutions.
Channel 4’s longest-serving Chief Content Officer steps down
After almost nine years leading the broadcaster’s content strategy, Ian Katz, Chief Content Officer at Channel 4, will step down from his role in October 2026.
BBC to cut 2,000 jobs: "Put simply, the gap between our costs and our income is growing"
In an internal, all-staff call held today, Rhodri Talfan Davies, Interim Director General for the BBC, revealed that the organisation is planning to cut between 1,800 and 2,000 jobs.
AJA to acquire video encoding company Comprimato
AJA Video Systems has agreed to acquire Comprimato, a live video encoding and processing software provider for virtualised and cloud productions and broadcasts.
