Bitmovin has announced that its Observability for video playback (formerly Bitmovin’s Analytics) is now available on Akamai Cloud for the Akamai Adaptive Media Player 2 (AMP2). This integration enables improved streaming efficiency, real-time visibility, and deeper integration with Akamai’s services, the company said.
It went on to explain that Bitmovin’s Observability on Akamai Cloud enables streaming providers to track, monitor, and analyse video streams in real-time, delivering actionable insights into viewer experience, engagement, and ad performance.
Bitmovin’s Observability joins its live and VoD encoders, which already run on Akamai Cloud, and Bitmovin’s Player that now powers AMP2.
Stefan Lederer, CEO and co-founder at Bitmovin, said: “Bringing Bitmovin’s Observability to the globally distributed Akamai Cloud marks a major milestone in our long-standing collaboration with Akamai. This integration reflects our commitment to empowering streaming providers with data-driven visibility and the ability to deliver seamless, high-quality viewing experiences across every device and platform.”
Scott Lerner, SVP global services at Akamai, added: “Bitmovin’s Observability on Akamai Cloud is the latest development to come from Bitmovin and Akamai’s close, collaborative relationship and shared focus on streamlining workflows and delivering next-level performance. By integrating Bitmovin’s Observability capabilities directly into the Akamai Adaptive Media Player 2, users can access unified and cohesive insights across a range of platforms, all without the complexity of third-party integrations. Just like powering AMP2 with Bitmovin’s player, adding Bitmovin Observability on Akamai Cloud is part of our overall strategy to bring more functionality and features to our customers.”
Thailand’s TrueVisions NOW picks Friend MTS
Thai streaming platform TrueVisions NOW has selected Friend MTS to protect its premium content from piracy attacks.
Argentina’s Personal uses Media Distillery tech for World Cup clips
Personal (the Telecom Argentina services brand) has deployed the Sports Engagement Suite from Media Distillery to support viewing experiences of FIFA World Cup 2026 as well as future tournaments.
3SS adds AI-infused features to 3Ready Hero
3 Screen Solutions (3SS) has announced the launch of 3Ready Hero Search and 3Ready Hero for Editors, two new AI-supported features within 3Ready Hero, the UX Intelligence layer that 3SS embeds across the 3Ready platform.
Camden Film Quarter receives planning approval
Camden Council has approved plans for the Camden Film Quarter – a £1bn regeneration project to transform an industrial site in North London into a film and television studio site, which includes 485 new homes.
SMPTE opens up standards catalogue for free
The Society of Motion Picture and Television Engineers (SMPTE) has made its entire standards catalogue freely available to the global media technology community.



.jpg)