Warner Bros. Discovery (WBD) has appointed Sasha Breslau as Vice President Content Acquisitions for HBO Max in the UK & Ireland.
She assumes the role in October 2025 ahead of HBO Max’s launch in the UK & Ireland in early 2026. The streaming service will be home to programming from HBO Originals and Max Originals as well as films from Warner Bros. Pictures and DC Studios, together with live sport with TNT Sports.
Breslau joins WBD from ITV, where she most recently served as Head of Content Acquisitions.
In her new role, she will oversee content sourcing, rights negotiations, evaluations for acquisition and pre-buy opportunities, identifying content partnerships as well as partnering with other key stakeholders on strategic programming decisions for HBO Max in one of WBD’s most important international markets.
She will report to Ragnhild Thorbech, SVP of Programming & Acquisitions, EMEA, and will help shape WBD’s content strategy for HBO Max.
Breslau said: “HBO’s unparalleled series influenced my early decision to embark on a career in television, so the opportunity to join HBO Max as it launches here is irresistible. I’m thrilled to be working alongside Ragnhild and her talented team, and I look forward to collaborating with new and established partners to build on HBO Max’s streaming success.”
Synamedia and MoMe launch Spanish streaming CDN
Video software provider Synamedia and Spanish consultancy and systems integrator MoMe have launched what they described as Spain’s first streaming-optimised CDN service, supported by Synamedia Fluid EdgeCDN.
LTN and Harmonic prepare for C-band spectrum scarcity
LTN has expanded its technology partnership with Harmonic, as part of its plans to support the expected volume of broadcast and cable networks preparing for the realities of the upcoming Federal Communications Commission auction and the ensuing C-band spectrum scarcity.
Thailand’s TrueVisions Now picks Bitmovin for video analytics
Thailand-based streaming platform TrueVisions Now has selected Bitmovin’s Observability for video analytics across all supported platforms and devices, from smartphones and tablets to smart TVs and TrueID set-top boxes.
Accedo One and Magine Pro launch Leyra JV
The recently announced joint venture between Accedo One and Magine Pro has been officially launched as Leyra. The new company combines the two services into one SaaS offering and aims to help OTT providers attract audiences, drive engagement, and retain users.
Yospace says it helps rights-holders claim advertising gold during Milano Cortina
Dynamic ad insertion (DAI) specialist Yospace stitched 5.4 billion one-to-one addressable OTT advertisements across the 17 days of Milano Cortina 2026. This marks a 35.7% increase from the Paris 2024 Olympics, demonstrating the growing importance of ad-supported streaming to media companies, the company stated.
.jpg)
