Court TV has selected Yospace’s server-side ad insertion (SSAI) technology to monetise its ad-supported streaming service with programmatic, one-to-one addressable advertising.
Deployed in five weeks, the product integrates with Court TV’s existing infrastructure and supports the monetisation of viewers joining during ad breaks. It also uses prefetch technology to handle unpredictable audience spikes around major trial coverage.
The deployment follows Court TV’s acquisition by Law&Crime in February 2026. The companies provide true-crime and legal content, including courtroom proceedings, legal analysis, investigative reporting, documentaries, and original programming.
Debasish Mishra, Chief Technology Officer, Law & Crime Network, said Court TV’s integration into Law&Crime had to be completed in a very short timeframe, leaving no room for errors.
He said: “Yospace’s extensive knowledge and experience in dynamic ad insertion, and its highly collaborative way of working, meant potential challenges could be anticipated and addressed early, helping us to get to market quickly. Its innovative technology enables us to maximise the value of our advertising and ensure consistently high ad performance.”
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