Kumulate is a new intelligent storage and asset lifecycle management platform that promises media and entertainment users a route through the many industry transitions in storage, media and workflow.

Its workflow orchestration helps automate multi-vendor and multi-format file transformations, across unlimited storage tiers in a hybrid cloud environment. It streamlines metadata interchange between third-party systems, and metadata enrichment services to enable users to attain more value from their assets.

Enjoying a Kumulative effect: Masstech’s George Kilpatrick

Enjoying a Kumulative effect: Masstech’s George Kilpatrick

The Kumulate Orchestrator module enables simple creation of powerful workflows, and features automated tools for migrating content across hardware versions, storage tiers (such as tape to cloud) or from legacy systems to next-generation storage platforms.

“We’re already seeing great interest levels and our IBC stand is solidly booked,” said Masstech CEO George Kilpatrick. “Since I joined the company just five months ago, we’ve seen many new broadcasters and digital media companies selecting Masstech for the first time, including FIFA, RTCG, Dijla TV, Harvest TV and WALA. Significant expansions have also been confirmed from our existing long-term customers too, such as HBO, NBC, MBC and SABC. Many of these and our other customers have worked with our product teams to help us bring Kumulate to fruition.”

Masstech is exhibiting at IBC2019 on Stand 7.C55.