The Film and TV Charity has announced its first official ambassadors.
Director and filmmaker Amma Asante MBE, actor and producer David Morrissey, screenwriter Kit de Waal, and journalist and broadcaster Marverine Cole have been named as the charity’s inaugural ambassadors.
The Film and TV Charity said all four were invited to join its ambassador programme because of their shared commitment to supporting behind the scenes talent.
“Each of them has also demonstrated a passion for the Charity’s mission to create an industry that’s a happy, healthy, and inclusive place to work by improving wellbeing and promoting healthier working practices and culture,” said the charity in a statement.
“Change takes time, and I’m looking forward to joining the charity’s team on their journey to a more supportive and inclusive environment for all,” said Amma Asante, who is the first Black director to win a BAFTA Film Award for writing and director a feature film, 2004’s A Way Of Life. Her films also include Belle, A United Kingdom and Where Hands Touch.
Kit de Waal set up the Kit de Waal Creative Writing Scholarship to help improve working-class representation in the arts. In 2020 she turned her hand to screenwriting with The Third Day, a TV series starring Jude Law and Emily Watson.
Marverine Cole is an award-winning broadcast journalist who’s worked in the industry for the last 21 years – 16 of those as a freelancer. Currently one of the newsreader team for ITV’s Good Morning Britain, she is a long-time supporter of the charity’s work and will use her role as ambassador to highlight the challenges faced by freelancers.
Actor David Morrissey’s credits include The Walking Dead, Sherwood, Daddy Issues and The Long Shadow. He has also directed Passer-By, Sweet Revenge (both for BBC) and the feature film Don’t Worry About Me.
Morrissey said: “When I heard about the support the Charity offers people who experience bullying, harassment, or discrimination in our industry – something that’s inexcusably still happening far too often – I felt compelled to lend my voice to their work.
You are not signed in
Only registered users can comment on this article.
Film and TV Charity launches 2026 Looking Glass Survey
Kicking off the start of Mental Health Awareness Week, the Film and TV Charity has launched the 2026 Looking Glass Survey to analyse staff wellbeing experiences in the industry.
Sky extends Formula 1 deal in UK, Ireland, and Italy
Sky and Formula 1 have struck a multi-year agreement for the exclusive rights to broadcast Formula 1 race weekends in the UK, Ireland, and Italy through the next decade.
Framestore promotes Theo Jones to Creative Director of AI
VFX giant Framestore has promoted Theo Jones to the newly created role, Creative Director of AI.
Bectu calls for government intervention in Paramount–WBD merger
Film and TV industry union Bectu has called for the government to intervene in the proposed merger between Paramount Global and WBD, warning that the deal risks increasing insecurity for creative workers and further concentrating media power in the UK.
Open letter urges UK government to back campaign against on-set injuries
Senior leaders from the film, TV, and theatre industries have come together to urge the UK government to support a campaign to prevent on-set injuries.

.jpg)
