Rich Yu, Chief Product Officer at LucidLink, Imogen Kimberley, Account Executive at LucidLink, and Fred Petitpont, Chief Technology Officer (CTO) and Co-Founder of Moments Lab, took to the Future Tech Stage at IBC2025 to share a candid conversation on how real-time access and intelligent automation are changing the game for creative teams.
The session explored how AI and cloud technology are revolutionising real-time workflows in media production, focusing on the case study of Brute at the Cannes Film Festival. Imogen Kimberley and her colleagues discussed how AI and cloud solutions enable faster and more efficient content production, particularly in high-pressure environments where quick turnaround is crucial. LucidLink's cloud-native storage collaboration platform allows remote teams to work on media files without downloading them, significantly speeding up workflows. Moments Lab's multimodal real-time intelligence layer indexes and searches media shot by shot, making all content quickly accessible and searchable.
You are not signed in
Only registered users can read the rest of this article.
IBC2026 Live Blog: Catch up with all the best innovations
Welcome to the IBC2026 Live Blog, getting under the skin of the global media and entertainment industry's biggest and best trade show.
FAST is the next frontier of creator domination
The creator economy is no longer a sideshow in Free Ad-Supported Streaming TV (FAST) but a core channel segment with platforms actively competing for content.
Global student On Air project is already igniting careers
On Air, the global student‑run broadcast initiative, is scaling up in its second year.
CTO’s lean on AI to reshape business strategy
Senior leaders from Australia’s ABC and Olympic Broadcasting Services (OBS) outlined how AI is reshaping every editorial and operational workflows while insisting that human judgement remains central.
The pull era: Why media survival hinges on the phone-centric consumer
To survive, this industry has to redefine broadcast and put its consumer at the centre of every decision it makes. They are no longer either a TV viewer, or a mobile user, they are both at once, according to Evan Shapiro, delivering a rapid-fire talent programme keynote on the Future Tech Ignite stage in hall 14.
.jpg)
.jpg)

