Cross-platform video app developer Wiztivi has formed a partnership with XroadMedia, a provider of personalised content discovery and recommendations.
As a result, XroadMedia’s personalisation engine is now fully integrated into Wiztivi’s flagship user interface product, Timeless.
According to the release, the integration offers video content providers a “ready-to-use personalisation layer” designed to enhance the user experience across all screens.
David Justin, CEO of Wiztivi, said: “We are pleased to integrate XroadMedia’s technology into Timeless. It brings immediate value to our clients by enabling a smarter and more personalised user journey across all devices. This partnership strengthens our ecosystem of advanced technologies, allowing us to scale personalisation in a way that aligns with the evolving expectations of content providers. This collaboration reinforces our mission to deliver high-performance video solutions that anticipate tomorrow’s viewing habits.”
Adolf Proidl, CEO of XroadMedia, added: “We are excited to be working with Wiztivi to bring our powerful personalisation to a wider audience. At a crucial time in our industry, delivering a truly personalised experience is vital in delighting, inspiring and therefore retaining loyal subscribers. Together with Wizitivi, media companies can offer their subscribers the content they want, when they want it, presented in an intuitive interface that makes discovery effortless and fun.”
BBC appoints Rhodri Talfan Davies as Interim Director General
The BBC Board has confirmed that Rhodri Talfan Davies will act as Interim Director-General, after Director-General Tim Davie officially stands down on 2 April 2026. In doing so, the organisation has revealed that the process to appoint a new Director-General is underway.
Sky unveils plans for major redevelopment of Livingston campus
Sky has confirmed plans for a major investment in an expanded Scottish office in Livingston, having submitted a full planning application.
Christian Vesper steps down as Fremantle’s global drama and film CEO
Christian Vesper is to step down from his position as CEO of Global Drama and Film at production and distribution group Fremantle.
WPP launches single global production platform
Ad agency group WPP has launched a single production brand, WPP Production, to house its global production capabilities and teams.
Base FX opens London studio
Base FX, one of Asia's leading visual effects and animation studios, has opened a London studio as part of a strategic expansion into the European market.
.jpg)