IBC2025 Innovation Awards
IBC2025 Innovation Awards
Distribution & Consumption

Innovation Awards: Exploring Content Distribution's final three

Amid a sea of competitive entries, Fergal Ringrose, Chair of Judges for the IBC Innovation Awards, breaks down the shortlisted Content Distribution entries to demonstrate exactly what got them over the line.

IBC recently unveiled the finalists for the 2026 Innovation Awards across four categories – Content Creation, Content Distribution, Social Impact, and Content Everywhere. Diving deeper into the top three shortlisted Content Distribution finalists, Ringrose provides key insights into the projects’ outstanding innovation and global partnerships.  

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IBC2025 Innovation Awards

Innovation Awards: Stories behind Content Everywhere finalists

The Content Everywhere finalists in this year’s IBC Innovation Awards run the gamut across: a giant DTV+ implementation project in Brazil; the Premier League’s connected fan experience; and the AI-generated phenomenon Tilly Norwood. Fergal Ringrose, Chair of Judges for the IBC Innovation Awards, reveals why.

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