Interview

As the Founder and CEO of Particle6 – the organisation behind the controversial ‘AI A-lister’ Tilly Norwood – Eline Van der Velden has already demonstrated all three abilities cited in her IBC Conference session title, writes David Davies. 

As he prepares to take the IBC2026 Conference stage, Tim Haubeil, Channel Director, Sidemen Entertainment, reveals his role in growing one of the world’s largest and most attentive creator followings in a deeply saturated market.

As he prepares to take the IBC2026 Conference stage, Will Pithers, Strategic Partner Manager for Sport at Meta, shares his formula for sports publishers to turn overlooked content into real social media success.

As he prepares to take the IBC2026 Conference stage, Gau Narayanan, Managing Director, Europe at Virtue EU, explains why brands must create compelling, clearly attributable, and widely distributed entertainment if they want to compete for fragmented audiences.

With IBC2026 closer than ever, Anshul Kapoor, Director, Global Media and Entertainment, Google Cloud, reveals why agentic AI is the key to unlocking slick, human-led creative processes.

In the lead-up to his IBC2026 Conference appearance, Simon Clarke, Director of Digital for Bluey at BBC Studios Digital Brands, explains how authentic collaborations, fan creativity, and localised content can transform passive audiences into active communities. 

Jamie Allan, Director of AI for Sports, Ad-Tech, and Media at Nvidia, discusses the technologies and industry shifts shaping media and entertainment ahead of IBC2026.  

Ahead of his IBC2026 conference session, Sotiris Salamouris, CTO at Olympic Broadcasting Services, explains how AI is enabling new forms of sports coverage and transforming production at an unprecedented scale. 

A panel session at the IBC Conference will examine the challenge of innovating as technology evolves rapidly and how best to develop platforms appropriate to the needs of your content and audience. 

In anticipation of her IBC2026 panel, Marion Rathmann, Group Vice President (VP) of Content and Programming Networks, GSA & Benelux, Warner Bros. Discovery (WBD), reveals her key strategies when crafting a commercially successful content personalisation experience.