EMG and Gravity Media, which announced their merger in 2024, are to operate under the Gravity Media brand.
The outside broadcast and facilities company said that global rebranding followed the integration of the complementary businesses of EMG and Gravity Media.
Since the merger, the company has been known as EMG / Gravity Media.
Sub-brands including Boost Graphics, EMG, Gravity House, Livetools Technology, Origins Digital, Motionmakers, and Wall On Media will remain under the Gravity Media Group umbrella.
Gravity Media’s global footprint spans 37 locations across 11 countries with over 2,000 employees and 100 outside broadcast trucks.
Gravity Media’s broadcast, technology, production and post-production solutions are used by federations, broadcasters and production houses to produce Formula E, FIFA World Cup, English Premier League, UEFA Champions League, UEFA EURO Championships, Tour de France, ATP Grand Slam tournaments and the Indian Premier League (IPL).
Gravity Media Executive Chairman and CEO John Newton said: “Once in the lifetime of a company like ours something big happens. Something very big. For us, today, that is our transformation for the future and our coming together under one global brand that is Gravity Media. Our look is new, but our commitment to our staff, our customers, and, as always, to capture, craft and create the very best content remains the same. This is a pivotal moment for Gravity Media and one that has many benefits for our clients and the global market.”
SMPTE, EBU, and ETC research AI’s impact on the media
The Society of Motion Picture and Television Engineers (SMPTE) has teamed up with the European Broadcasting Union (EBU) and the Entertainment Technology Center (ETC) on a new engineering report on artificial intelligence (AI) and its effect on media.
Nigel Warner to succeed John McVay as CEO of Pact
UK producers' body Pact has named Nigel Warner, UK Policy Consultant to the Motion Picture Association and Special Counsel at Lexington, as its next CEO.
UK film and TV industry backs clean power plan
The UK film and TV industry has agreed on a plan to permanently shift to clean solutions for temporary power on sets.
Sky’s Priya Dogra to become Chief Executive of Channel 4
Priya Dogra will become the next Chief Executive of Channel 4. Currently Chief Advertising, Group Data, and New Revenue Officer at Sky, Dogra will succeed interim Jonathan Allan in March 2026.
One Battle After Another, The White Lotus, and Adolescence lead Golden Globe nominees
One Battle After Another, The White Lotus, and Adolescence have emerged as the frontrunning films and TV shows for the 2026 Golden Globes.
