IABM spells out top priorities for media tech firms

IBC2018 IABM Breakfast Peter White

IBC2018: Senior execs from companies such as Avid, AWS, NEP and ITV debate the state of the industry at IABM Business Breakfast.

Investment in multi-platform content delivery technology is a top priority for IABM members, said CEO Peter White in his annual review of the industry at IBC.

Speaking at the IABM Business Breakfast, White said: “We interviewed a vast number of media companies to find what their drivers are, and in front overwhelmingly is the big investment in multiple content delivery.”

His comments come amid reports that Netflix is…

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