Digital Replicas and Talent ID: Provenance, Verification and New Automated Workflows is one of the eight challenges in this year’s cohort for the IBC2024 Accelerator Media Innovation Programme. The project is championed by Paramount Global and includes participant HAND Identity (ID).
Joint ventures and consolidated services may be stealing the OTT headlines but live sports will be the next battleground as streamers look to shore up engagement and revenue. Adrian Pennington reports.
Ophélie Boucaud, Principal Analyst - Media & Telecom at Dataxis, provides a European perspective on overcoming the current challenges associated with fragmented viewer and advertising metrics.
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