IBC2023: The media and entertainment industry is rapidly changing, with new technologies and platforms constantly emerging. AI is one such technology that has the potential to revolutionize the industry. In this session, we will explore how AI can be used to improve content production, personalize audience experiences, and optimize monetization. We will discuss real-world examples of how generative AI is already being used in the media industry, and we will look at the future of this technology.
This session is for media and entertainment professionals who are interested in learning more about how artificial intelligence - (particularly generative AI) can be used to improve their business.
Speaker
Juliet Bramwell, Director, Telco and Media & Entertainment, UK&I - Google Cloud
Anil Jain, Managing Director of Media & Entertainment - Google Cloud
Anthony Guarino, EVP Global Production and Studio Technology - Paramount
John Hogan, Chief Technology Officer - Stan
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IBC is run by the industry, for the industry. Six leading international bodies own IBC, representing both exhibitors and visitors. Their insights ensure that the annual convention is always relevant, comprehensive and timely. It is with their support that IBC remains the leading international forum for everyone involved in content creation, management and delivery.
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