Michael Burns has spent 25 years as a journalist and editor in broadcast, film, design, and interactive media. Alongside roles such as Managing Editor of the IBC Daily, his freelance work appears widely across print and digital platforms. He’s also a regular copywriter for the film, broadcast, and tech industries, an author of books on digital art and multimedia, and occasionally takes on producer roles for digital agencies and conferences.
The Edinburgh TV Festival, the annual shindig of the movers, shakers, and changemakers of the British television industry, took place last week and change was very much on the schedule, reports Michael Burns.
Last week, Deepa Subramaniam, Adobe’s Vice President of Product Marketing for Creative Cloud, was excited to reveal Adobe’s Firefly generative AI model at Adobe MAX London. Michael Burns questions her about the fears and hopes this new influence will have on post production.
It’s day one of IBC2023 and already there are a host of announcements to welcome showgoers to the RAI: new product launches, big company news and innovations have all been revealed to kick off the show.
There was much to be concerned about at the recent Edinburgh TV Festival, but as Michael Burns reports there were also some bright sparks to cheer the industry.
The VP of Unity Wētā Tools gets under the skin of 3D content creation, and emphasises the value of real time in conversation with Michael Burns.
The rapid growth of OTT media services may be offering more choice for consumers and more opportunities for content producers, but is it harming the planet in the process?
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