Zixi and Comcast Technology Solutions are showcasing an integration that enables linear broadcasters and content distributors to transition from C-band satellite to IP-based video delivery.
The collaboration combines Comcast Media360’s video management capabilities with the Zixi Software Platform, giving operators a migration path from C-band satellite to IP-based content distribution.
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Bart Spriester, Senior Vice President and General Manager of Streaming, Broadcast, and Advertising at CTS, said: “Broadcasters are looking for ways to operate their linear channels more efficiently while continuing to scale distribution as part of their C-band transition efforts. Comcast Media360 helps make that possible across broadcast and IP workflows and, together with Zixi, delivers a satellite replacement option that gives programmers and distributors a manageable path to IP and unlocks new monetisation opportunities.”
Marc Aldrich, CEO of Zixi, added: “The C-band transition is not a distant deadline for our customers. It is a decision they are making now. Working with Comcast Technology Solutions means that we can offer broadcasters a solution that does not ask them to trade rights compliance and reliability for IP flexibility. The integration between the Zixi Software Platform and Comcast Media360 is the kind of joint engineering that makes a real operational difference.”
Stand Numbers:
Zixi: 5.A76
CTS: 5.C80
Companies:
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