Since its introduction in 2020,’s Camera to Cloud (C2C) has been one of the fastest-growing technologies in video production. The software, which is now part of Adobe, makes the cloud-based workflow available to virtually anyone who shoots video, regardless of what kind of camera they use.

Attendees at IBC2022 will be able to check out the latest C2C integrations with Teradek, Atomos and Filmic Pro as well as’s full end-to-end workflow. This is said to include “best-in-class security, industry-leading review and approval, and a native 4K HDR experience across web, iOS and Apple TV”.


Camera to Cloud: the cloud-based workflow is now available

Adobe is also featuring the latest updates to Premiere Pro and After Effects applications, including for Creative Cloud, “the industry’s first integrated review and approval workflow for post-production”.

Adobe technology will also be appearing on more than 100 partner stands at IBC.

Stand Number: 7.B35

Company: Adobe