The 2023 Eurovision Song Contest reached 162 million people over its three live shows across 38 public service media markets, according to figures provided by organiser the European Broadcasting Union (EBU).

The viewing share of the Grand Final on Saturday 13 May was 40.9%, which remains more than double the broadcast channels average (17.4%).

5. Eurovision - copyright Corinne Cumming - EBU

Eurovision 2023 winner Loreen

Copyright: Corinne Cumming

Host country the United Kingdom delivered its largest Eurovision Song Contest audience on record, with an average of 9.9 million viewers watching the Grand Final on BBC One, up 12% on 2022, with a 63% share of viewers. Last year’s winning country, Ukraine, delivered a viewing share of 19.7%.

Both Germany and France also saw an increase in audiences, year-on-year. Germany delivered the second largest audience of any market with an average of 7.4 million viewers watching the Grand Final, up 14% on 2022, while France gathered an average of 3.5 million viewers, up 10% on 2022.

Read more Behind the Scenes: Eurovision 2023

Sweden, who made history winning the Contest for a 7th time, delivered an average audience of 2.3 million viewers, accounting for 82.3% of all TV viewers in the country.

Finland, who came second in the competition. delivered their best audience since 2007, with 1.7 million viewers, up 71% on 2022.

In a third of markets (13 out of 39) the Eurovision Song Contest claimed over 50% of the viewing share, led by Iceland with 98.7% and followed closely by other Nordic markets (Norway 87.8%, Finland 85.6%, and Sweden 82.3%). Other markets that saw a share of audience higher than 50% were Armenia, Belgium Flanders, Cyprus, Croatia, Estonia, Israel, Lithuania, Slovenia and host country, the United Kingdom.

The ESC’s Executive Supervisor Martin Österdahl said: “The Eurovision Song Contest has proved, once again, that public service media has the power to unite the world through music with a global reach we are hugely proud of. We’re thrilled to see that every year more and more people around the world discover this special event and that it is providing a huge launchpad for new music.”

7.6 million people watched the Grand Final live on YouTube with over 3.2 million live views of the Semi-Finals.

On TikTok, the Eurovision Song Contest’s Official Entertainment Partner, the three live shows were viewed 4.8 million times.

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