On IBC2023’s opening day, as part of the free-to-attend programme at the Innovation Stage, visitors were presented with insights and innovative projects from manufacturers, software providers, startups and experts who are creating the future of content.

Right on trend, speaker Dr Jack Gao, Chairman of the ZEASN Global Strategic Committee and CEO of Smart Cinema, delivered a talk to a packed audience on ZEASN’s innovative approach to revolutionising the Smart TV landscape through the use of AI to understand viewers’ preferences, habits, and interests, while offering monetisation solutions.

IBC2023: Dr Jack Gao, Chairman of the ZEASN Global Strategic Committee and CEO of Smart Cinema, Zeasn

IBC2023: Dr Jack Gao, Chairman of the ZEASN Global Strategic Committee and CEO of Smart Cinema

ZEASN have created the largest independent smart home Smart TV, second to Google TV, which aims to create tailored content via the integration of AI into Smart TV operating systems.

Gao shared their vision and solutions to transform Smart TVs into intelligent hubs where user-centric features and AI-driven enhancements converge to create the ultimate viewing experience.

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– IBC2023 Live Updates

– Exhibitor List & Floor Plan

– What’s on? Browse the Content Agenda

– Party & Event List (via Broadcast Projects)

– What to do in Amsterdam after hours

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He applauded the revolutionary change reflected on the IBC floor and described different phases of the internet over the decades: “Web1 as the internet of information, Web2 as the internet of sociality, and Web3 as the internet of valuation.”

Opening with Chat GPT4 as an example of creating simple chat interfaces to connect regular people to the AI engine, Gao then announced the launch of a new version of their Smart TV, the Whale OS 4, a brand-new AI-enabled OS platform which combines a hybrid system and integrates AI to enhance UX. The platform is Web3 based and AI-LLM enabled for adaptable UI customisation along with a plethora of localised popular applications.

The platform is coupled with content partners, global AVOD/ SVOD service, monetisation of user engagement. With global AVOD or FAST services on 1.2 billion devices worldwide, and 85 million units installed worldwide.

Another key feature of the platform was the ability to use “profit sharing to all the alliances,” through a tokenisation-based system, which “also provides other alternatives to the big giant of industry, which can really keep this industry healthier, and growing this society.”

Read more: IBC2023 Live Blog: All the news, launches and insight from the RAI Amsterdam

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