Nikon Corporation has completed its acquisition of digital cinema camera firm Red.

Keiji Oishi of Nikon’s Imaging Business Unit has been appointed CEO and Tommy Rios, Executive Vice President of Red, has moved into the role of Co-CEO.

1. Nikon Red

Nikon Corporation has completed its acquisition of Red

Red’s President Jarred Land has become an Advisor to the company, along with Red’s founder James Jannard.

Nikon announced the planned acquisition of Red last month.

There will be no changes to Red‘s current product lineup, partners, and relationships with dealers. Red said it will continue to support its policies with warranties, repair services, customer services, and overall product support.

Read more EMG / Gravity Media unveils US leadership team

“Welcoming Red, a company that has been at the forefront of innovative technology, to the Nikon family is sure to expand the possibilities of imaging expression, and further delight the market with its innovation,” said Hiroyuki Ikegami, Corporate Vice President and General Manager of Nikon’s Imaging Business Unit. “Combining the best of both companies and working together to develop new, distinctive products, is our goal, and for the brand to remain the choice for fans of Nikon and Red and possibly reach out to an even wider audience.”

“I believe it is my mission as the representative of Red to develop the market in a way that will pay respect to the corporate cultures of Red and Nikon,” said Red CEO Keiji Oishi. “You can look forward to Reds future product development, which will aim to meet and exceed the expectations of cinematographers around the world.”

“We are the pioneer in digital cinematography, and the synergy with Nikon will only help us to continue to evolve,” said Red Co-CEO Tommy Rios. “We’ll continue to deliver cutting-edge technology that no one has ever seen before. We remain committed to working together with the Red dealers around the world.”

Read more Silver Lake to take talent and sports agency Endeavor private