A new managed services monetisation offering from Accedo is designed to help its customers grow and diversify their revenue streams.
According to Accedo, the offering consists of a series of predefined packages, each of which focuses on optimising a key aspect of an OTT services commercial strategy such as business model, pricing and content promotion.
Launched here at IBC, the first package is based on Looper Insight’s analytics software. Further packages will be launched in the coming months, says Accedo, noting that it expects to work with other specialist partners.
Luke Gaydon, Head of Offering Management, Accedo, said: “The OTT landscape has changed significantly over the last eighteen months and video providers are now placing increased focus on diversifying monetisation opportunities and maximising ROI. We have designed the managed services monetisation offering to draw on its extensive experience, as well as that of partners, to address this business-critical challenge.”
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Company Accedo
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