What were the emerging and dominant trends at ISE 2025? IBC365 spoke with key figures from the M&E and proAV industries to discover what technologies were prevalent at this year’s show. Looking forward, work continues on the adoption of AI to automate tools and processes but more immediate priorities are arguably driven by the maturity of IP workflows and standards, as well as new possibilities brought about by virtual production technologies.
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Imagine: Top tips for media students and how to reskill an aging workforce
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In the IBC2026 studio, Anil Jain, MD, Global Strategic Industries, Google Cloud, speaks to Thomas Iljic, Distinguished Product Manager, Google Labs, explores the implications of AI in the context of the industry's generational technology shifts.
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