As IBC2024 opens its doors on Friday 13 September, the international audience will have access to a series of sessions across multiple stages where knowledge sharing, leadership skills and the latest industry discoveries will all be revealed. We’ve broken down some highlights for the opening day amongst the panel talks, demos and masterclasses at Amsterdam’s RAI.
For Delegate badge holders, sustainability, the AI revolution and the IBC Technical Papers are in store. On the showfloor, 1200 exhibitors will showcase state-of-the-art products whilst visitors can explore the brand new AI Tech Zone, check out the IBC Accelerator Innovation Programme sessions, learn successful business modelling in the Showcase Theatre, and delve into the future of content on the Content Everywhere stage.
IBC Conference
Starting at 10:30 in Conference Room 1 as part of the IBC Conference is behavioural expert Thimon de Jong in the Keynote session: “Navigating a changing media landscape: AI and Everything Else.” Founder of Whetston, de Jong will explore how businesses can navigate the so-called ‘polycrisis’: multiple crises affecting the world simultaneously and the possible dangers of the AI revolution on leadership and mental health. His talk will challenge audiences to consider how they will accelerate innovation in an ethical way between humans and machines...
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