Andrew Williams
Andrew is a freelance journalist and has been writing and editing for some of the UK's top tech and lifestyle publications.
Industry TrendsThe state of AI development According to Google
Few advancements could cause both the excitement and fear AI elicits - according to some, it’s the solution to humanity’s problems. Others will tell you it’s the beginning of the end of civilisation as we know it. Andrew Williams investigates.
Industry TrendsKey Technology Success Strategies for 2024: Leadership, AI, and Sustainability
While detail is an ever-present necessity in any technical field, it’s also important to analyse the broader strategies that create or define a successful organisation. Andrew Williams draws out some sound advice on customer-first, AI and sustainability strategies for the future.
Industry TrendsLive Event Streaming: Three Key Techniques to Improve Quality
Broadcasting live events comes with a set of specific challenges that are simply not as severe when dealing with pre-recorded content. A group of experts came together to explain how to tune up your approach to get the best results, reports Andrew Williams.
Industry TrendsThe Fast Lane: How F1 TV Tackled Live Streaming at Scale
Surely, this should be easier? It’s a question many of us will have asked, and it is one that F1’s streaming team asked at IBC2023, talking about the technical difficulties of live streaming racing events, reports Andrew Williams.
Industry TrendsSmart Use of AI to Tackle Media Tech Downturn
One of the topics discussed at IBC2023 was a body of research undertaken by the International Trade Association for Broadcast & Media Technology (IABM).
Industry TrendsIFA 2023: Briefcase TVs, Atmos FlexConnect and miniLED panels
IFA is Europe’s largest dedicated technology show, which saw more than 2000 exhibitors gather in Berlin in early September. In 2023, more than 150,000 people attended from over 140 countries Andrew Williams took a tour of the emerging AV tech on display.
Industry TrendsHow to Spot Future Opportunities in OTT
Taking a strategic approach to uncovering OTT opportunities is the key to future success, discovers Andrew Williams, along with innovative thinking and a willingness to experiment with new tech and audiences.
Industry TrendsThe Future of OTT Business Models: Localisation and Personalisation
The death of terrestrial TV has been a repeated topic of discussion ever since the first streaming services gained popularity. But how true is it today? Andrew Williams gets to grips with the reality…
Industry TrendsNext-generation XR content: The technical challenges
Technology consistently offers new ways for video to be made and consumed. AI and XR are two of the new frontiers currently rolling out fresh pathways to be explored.
Industry TrendsPersonalisation: The Key to Increasing Sporting Engagement
There’s more to avoiding churn and satisfying viewers than simply creating good content. As linear TV increasingly takes on the character of a legacy format, the medium through which video is consumed becomes almost as crucial a component as the content itself, writes Andrew Williams.
Industry TrendsEnergy Efficiency: Reducing the Environmental Impact of Entertainment
Sustainability and environmental impact have become essential parts of business strategy across the media industry, but the devil is in the detail, reports Andrew Williams.
Industry TrendsMWC2023 Review: Netflix, 5G emergency broadcast, VR and 3D
The GSMA’s mobile and communications trade show Mobile World Congress was held once again in Barcelona this year. A showcase for all things related to mobile, telecoms and communication tech, news from the show can have a big impact on how content is distributed in the future, as well as ...
Industry TrendsMWC2023: Netflix preaches cooperation not confrontation
Data debate between mobile operators and content creators/rights owners takes another step as Netflix uses MWC2023 keynote to lay out the media industry perspective, writes Adrian Pennington. Additional reporting and photography by Andrew Williams.
Industry TrendsSVOD and the new business models – a tale of diversification
The last 12 months have been a wake-up call for subscription-based video providers, some of which saw significant leaps in interest and user base over the first months of the pandemic. However, the segment faces significant disruption, according to an expert panel, which will require dynamic adjustment to business models, ...
Industry TrendsAudience engagement: What broadcasters can learn from YouTube and Twitch
Online content distribution platforms like YouTube have caused massive shift in thinking, one that led some to prematurely predict the end of more traditional forms of broadcasting, writes Andrew Williams.
Industry TrendsHow to win at FAST: Three strategies for success
Allen Media Group has achieved great success with Local Now, a FAST channel initiative and spin-off of The Weather Channel. The company’s Head of Digital Michael Senzon talked about the process and strategies that led to this success.
NewsIBC2022 at the IET: Content and broadcasting trends for 2023
The state of play for the broadcast and media industry in 2022 and into 2023 is directed less by technological advancement, and more by momentous past and present world events, which continue to shape the industry. Indeed, the greatest paradigm shift happened during the period in which it was not ...
