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Image generators such as Veo 3 can now convincingly simulate human emotions, interactions and voice but the speed of development leaves production companies crying out for ethical LLMs.
It is an irony of the AI revolution that a photoreal intergalactic space battle - among the hardest and most expensive things to shoot in real life - is among the easiest to reproduce in Generative AI, but simulating a basic dialogue scene over several minutes between two people? Forget it. For now...
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The end of MrBeast? Why 100 micro‑influencers are more effective than one mega‑influencer
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The journey to AI: Tim Forrest on making ITN’s archive ready for the future
In preparation for his IBC2026 conference session, Tim Forrest, Head, Content Delivery, Commercial Innovation, ITN, argues that AI’s value really lies beyond the hype and inside the archive.
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Creators: The new sports gatekeepers
FIFA may have earned a reputation for strictly controlling the press, but its access-all-access approach to creators this summer has set a new bar for social media engagement in sports.
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ScreenSkills research: AI, job losses, and the skills gap
IBC2026 session report: Over half of this industry’s workforce is currently out of work in the UK, according to recent research by ScreenSkills.
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IBC2026: What to look out for on Day 2
Day two at IBC2026 has arrived, with the opportunity to hear from the industry’s leading media and entertainment experts and gain a glimpse of the future.
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