All Audience articles
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Daily News
Yospace say Olympic moments offer up gold for advertisers
Dynamic ad insertion specialist Yospace has revealed that it integrated four billion one-to-one addressable ads into live streams over the course of the Olympic Games in Paris.
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News
US House passes bill that could ban or force sale of TikTok
The US House of Representatives has passed a bill that could lead to social media platform TikTok being banned in the United States.
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Video
Panel: New ways to expand and engage audiences
IBC2022: Why is there a need to better engage audiences, especially sports fans? Sports broadcasters and leagues are facing two challenges: cord-cutting is reducing the number of potential viewers while younger generations, Millenials and Gen Z, watch less sports and are less engaged. Younger viewers typically pay more attention to ...