A busy NAB showed above all that innovation in media and entertainment hasn’t slowed with exhibits on the show floor incorporating AI, prioritising net-zero and integrating with the cloud.
We are talking about sustainability
This year’s NAB revealed an industry treating sustainability as something essential and a problem to be solved, not brushed under the carpet.
“We saw companies leaving huge amounts of money on the table because they just didn’t think sustainability had anything to do with them, and others who were trying to hold sustainability in mind at every stage of business,” reports Neal Romanek, editorial director, The Flint.
A focus on sustainability actually seemed to be generating...
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Playout: Is full cloud migration really cost-effective?
Playout was one of the earliest broadcast functions to embrace the cloud, but cloud-based playout is still far from universal. The economic case for different technological solutions is still evolving.
Virtually untethered: V-Nova replicates game-like freedom for XR video
Volumetric video may hold the promise of revolutionising the way we consume live concerts and other events, but it could also transform consumption and interaction with pre-rendered video.
Finding our ethical true north on AI: Part II
Part two of our insight into AI ethics and regulation continues with observations on industry efforts around standards and best practices, and why human impact should be the guiding force. James McKeown reports.
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Digital Catapult: AI innovations to supercharge the creative industries
Accelerated VFX workflows, video game characters you can converse with, and auto-generated visual experiences from sound for XR headsets are just some of the AI innovations devised by start-ups as part of a recent Digital Catapult programme. Adrian Pennington reports.
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Neural Radiance Fields – A new approach to 3D modelling
From the chemical, mechanical and electrical process of creating a film, to the rise of virtual production, visual storytelling has always turned to cutting-edge technologies. Now Neural Radiance Fields (NeRF) could replace the traditional technological foundations that broadcasting and film are built upon. IBC365 speaks to leading researcher, Professor Ravi Ramamoorthi.
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