LiveU has announced the launch of a series of original live programmes under the LiveU TV umbrella that aim “to educate, inspire and engage with viewers at home”.
The shows, presented on LiveU’s official Facebook page, are produced remotely using the latest LiveU innovations, including mobile field units, the LU-Smart app, IFB and Video Return.
Specific content includes Stay Connected, which spotlights customers who are creating unique live content for corporate applications, houses of worship, government bodies, non-profits and other markets. Meanwhile, The LiveU Sports Show highlights what sports customers like the WWE, New York Jets and NASCAR have produced using LiveU technology, and what they are doing now to continue to generate content and connect with fans while sports are sidelined.
Ronen Artman, LiveU VP of marketing, commented: “During these challenging times we’ve seen our customers rise to the occasion, quickly getting their on-air talent live from their homes using our HEVC solutions or even cellphones equipped with our LU-Smart app to stay connected to their audiences. We’re seeing our technology power live music benefits featuring Jimmy Fallon and renowned DJ David Guetta to worship services, corporate communications and more. [Our shows] give content creators ideas and tips for producing captivating content.”
Each week LiveU TV invites industry experts and customers to discuss interesting topics, trends or innovative use cases. The channel also features programming that highlights company news, product announcements, how-to videos and other dynamic content.
Artman added: “We also share unique live streaming and broadcasting solutions that make it easy and cost-effective for producers to keep creating content remotely.”