Credit: ZMS. Source: ZMS

Esports on a budget: Bringing production to the classroom

Two UK-based brands are working together to make esports production more accessible to students across the country.

In the early days of 2025, UK-based esports education provider NTesports announced a notable partnership with the independent esports broadcast production company ZMS Esports Studio. The agreement aimed to make professional-grade esports broadcasting accessible to grassroots organisations, educational institutions, and smaller esports events. According to the partners, esports production has long been seen as expensive, complex, and only available for large events. NTesports and ZMS are working to change that. To understand the deal itself and its background, IBC365 sat down with Nik Turner, the Founder of NTesports, and Damon Bates, the Founder of ZMS Esports Studio.  

Latest Feature

IBC Accelerator: Agentic AI for live sports

With an eye on the future, this IBC Accelerator plans to move beyond isolated use cases and demonstrate how agentic AI can be applied across the full live media value chain, from automated production tasks to highlight generation, personalisation, and monetisation.

Read more
IBC2025 Innovation Awards

Innovation Awards: Stories behind Content Everywhere finalists

The Content Everywhere finalists in this year’s IBC Innovation Awards run the gamut across: a giant DTV+ implementation project in Brazil; the Premier League’s connected fan experience; and the AI-generated phenomenon Tilly Norwood. Fergal Ringrose, Chair of Judges for the IBC Innovation Awards, reveals why.

Read more
Favourites:

Registered users only: Login

Share this:
Other themes: