Exhibitor and conference sessions still nestle deep-tech dives about compression alongside tutorials on podcasting, but this no longer feels incongruous. Adrian Pennington reports.
For years, traditional television viewed the creator economy as adjacent, but signs are that YouTubers are now taking over the roost.
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Innovation Awards: Collaboration and open standards triumph
The winners of the IBC Innovation Awards were revealed at an event at the Amsterdam RAI, honouring collaborative projects tackling some of the industry's biggest challenges.
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IBC2026: What to look out for on Day 4
As the final day of IBC2026 draws near, visitors seize the last opportunity of the year to network, solidify partnerships, and soak up the last of the available innovative learnings across IBC2025’s 14 halls
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IBC Technical Papers 2026: Complete list of tech papers
The IBC Technical Papers Programme features original, novel research on solutions to real-world problems faced by the international broadcast and digital media industry.
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IBC2026: What to look out for on Day 3
As day three of IBC2026 begins, the expert insights are in full flow, revealing groundbreaking technology demonstrations and discussions across the industry.
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The end of MrBeast? Why 100 micro‑influencers are more effective than one mega‑influencer
The number one creator in the world is MrBeast, right? Wrong. It is Blair Imani who tops the 100 Creators on the Planet, according to the Affinity Score unveiled exclusively at IBC.
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