Comcast Technology Solutions launched a new service called Video Artificial Intelligence (VideoAI), for customers across the globe.
The company explained that VideoAI is a software-as-a-service (SaaS) that can help companies understand and analyse video (live and on-demand), audio, and closed captions to create actionable metadata around content assets, generate and manage new content, improve advertising efficiency, and streamline operations.
VideoAI is based on commercial-scale implementations created and deployed by Comcast, NBCUniversal, and Sky. Comcast Technology Solutions now provides this capability to the broader media and entertainment industry as a fully managed, 24x7 service.
Customers can use VideoAI to automatically analyse their video assets to identify and tag key onscreen moments (hard cuts, black frames, transitions, etc.); audio events (silence, specific sounds, etc.), and much more to support enhanced understanding of video content.
Fraser Stirling, global chief product officer, Comcast and Sky, said: “VideoAI from Comcast Technology Solutions is a potential game changer. With VideoAI as a managed service, companies can quickly launch a range of AI-powered video services at scale, and benefit from the investments we’ve made internally, to drive their own business objectives forward.”
Bart Spriester, vice president and general manager of the content and streaming providers suite for Comcast Technology Solutions, also noted that VideoAI “was designed to help our customers remove the complexity of leveraging these technologies effectively across their video content and advertising businesses.”
He added: “Our solutions have been proven and deployed at scale from some of the largest operators and content creators in the world. We look forward to working with operators, content creators, and advertisers across the globe on new VideoAI initiatives.”
Comcast Technology Solutions is a division of Comcast Cable that provides media and entertainment technology to content providers, operators, and advertisers.