Media technology and video transport specialist LTN appointed Martin Wacker as its new sales director for the DACH (Germany, Austria, and Switzerland) region.
LTN said Wacker is a media industry veteran with over three decades of experience, having held leadership roles across various German broadcasters, production companies, and digital media technology providers, including Adstream, Wildmoka, and Backlight.
At LTN, his remit is to increase the company’s market presence in Germany, Austria, and Switzerland. He will be steering LTN’s commercial expansion across the region, fostering customer success, initiating new relationships, and propelling business growth for a range of media clients, including public service broadcasters, content owners, and sports rightsholders.
Wacker said: “My immediate focus will be on increasing brand awareness, growing our client base, and establishing LTN as a de facto standard in the market. As media companies grapple with tightened budgets and the increasing need for multi-platform content distribution, LTN’s industry-leading, intelligent IP video transport network can help them effectively streamline their workflows while maximising reach and monetisation.”