Sports broadcasters and streaming services who wish to enhance the viewing experience for their cricket and American Football fans should visit Austrian provider NativeWaves in Hall 5 where it will be showcasing its latest NativeWaves EXP experiences for these sports.

Already available for football and motorsports audiences, NativeWaves EXP can be applied to different types of content, programming, and live events. NativeWaves EXP can also be used and configured as a second-screen experience that complements the main TV screen by offering additional personalised content and data on the mobile screen.


NativeWaves EXP can be applied to different types of content, programming, and live events

NativeWaves EXP is available now for integration into existing broadcast and OTT streaming ecosystems. Three options – NativeWaves Basic, Pro and Enterprise – are available to suit the needs of different broadcasters. Partners that have already deployed the NativeWaves EXP experience include ProSiebenSat.1, Sport1 and on B1SmartTV’s Sportworld app on Samsung Smart TVs in Germany, and on mobile devices.

NativeWaves is also set to announce new technology partnerships with PC add-on cards provider DekTec, with video transport and media cloud technology company Net Insight, as well as its membership of the High-Efficiency Streaming Protocol (HESP) Alliance, which will allow NativeWaves to deliver high efficiency streaming workflows to media companies.

Christof Haslauer, CEO, NativeWaves, said: “We are showcasing our technology via participation in the IBC Accelerator programme on cloud-based live events, and through various panel discussions and presentation on the Bam LIVE and Content Everywhere stages. These are exciting times for the company and IBC gives us the perfect platform to connect with new and existing customers and highlight the projects and technological developments we have been working on in recent months.”

Stand Number: 5.D54

Company: NativeWaves